News & Views
From our minds to your eyes, our latest musings — join the conversation.
It’s the people, not the brands
Companies are doing social media all wrong by pushing brands and not the people behind them, says Piers Cooper, chief executive officer of Addvocate, a startup that recently caught our attention. Addvocate has "created a platform to let brands harness the trust and...
Facebook debuts service for media to drive traffic
Last week, Facebook debuted Facebook Media, a way for public figures, organizations and media outlets to manage communication strategies on the platform. The new service uses Facebook Mentions, a recently unveiled app that allows public figures and celebrities to...
Twitter hinting at algorithm
Twitter users may find their feed looks a little different in the near future as the social media company has hinted at incorporating an algorithm into how the service functions. That's according to an article at MediaPost, which reported Twitter Chief Financial...
Indian food lovers, unite!
Media Salad's roots are in decades of award-winning, investigative journalism, so we're big supporters of journalists who are using their subject-matter expertise, mad communication skills and entrepreneurial sense of adventure to build companies and launch new...
Media Salad client lands $1.2M contract
We're honored to help Gilmore Construction rise to every business-presentation challenge. The Denver company this morning announced it has been awarded a $1.2 million contract by the Mental Health Center of Denver to renovate an existing office building into housing....
Right media wrongs: Ask for corrections
Asking a reporter for a correction can be one tough assignment -- but it has to be done given the nature of online information, which can drive national and global discussion in mere minutes and give life to inaccuracies long after initial publication. Our friends --...
A multimillion-dollar contract win!
Have a tight deadline and a seemingly impossible mission to hit it? Media Salad thrives in those circumstances! Case in point: our team is celebrating another multimillion-dollar contract win for a client in the commercial construction industry! On short notice and...
‘The defenders have to take every client’
The public defender had a dilemma. She needed a DNA test, hoping it would exonerate her client. But her office couldn’t afford to pay for the test, nor could her client pay out of pocket. The prosecutor would not likely have the DNA tested, fearing that a finding that...
Dishes teach kids healthy eating
We're working to spread word about a Colorado company that has designed dishware aimed at helping families chart an easier path to healthy living by watching their food portions at mealtime. Livliga — a name that comes from a Swedish word meaning lively, vibrant or...
We help companies win contracts
When Denver-based RNR Design Group spotted a last-minute opportunity to compete for a contract with Denver Public Schools, the Web design firm contacted Media Salad for help. The deadline for responding to the district’s request for proposals? We had about 72 hours....